Logo set, colour palette, PowerPoint template, and email signature — Porphyridium purpureum palette
Primary Mark
Triad Cycle Logo
Three organic blades rotate clockwise around a magenta nucleus — encoding the full circular economy cycle:
CO2 capture → microalgae growth → health & fertiliser products. Inspired by microscope images of
Porphyridium purpureum, the red microalgae at the heart of the science.
On White
Primary use — websites, documents, investor decks, business cards.
On Dark
Hero sections, dark UI, merchandise on dark fabric, event materials.
On Brand Tint
Cards, slide backgrounds, secondary elements in branded contexts.
Horizontal Lockup — Full Colour
Horizontal Lockup — White on Plum
Concept Alternatives
Additional Logo Directions
Three concept variations, each emphasising different aspects of the biotech story.
All now carry the Porphyridium purpureum palette — deep plum, vibrant magenta, lab-clarity blue.
Concept A — Triad Cycle (Detailed)
Larger version with visible leaf-blade textures, circular flow arrows, and detailed microalgae cell interior. Suits large-format print and conference materials.
Concept B — Cellular Shield
Segmented outer ring (3 phases) protecting a detailed algae cell cross-section. Highly scientific — suits lab and research partner contexts.
Concept C — Molecular Ring
Connected molecular nodes forming a ring around a central algae cell with thylakoid membranes. Biotech investor–grade precision and credibility.
Colour Palette
Porphyridium purpureum Palette — Option 03 v2
Derived from microscope images of Porphyridium purpureum (red microalgae).
Deep plum anchors the brand; vibrant magenta carries the energy; pale blue communicates composed lab clarity.
Deep Plum
#380f2e
Anchor / Primary Dark
Mid Plum
#5e1f4f
Secondary Dark
Lighter Plum
#7a2d6a
Hover / Tonal
Vibrant Magenta
#b44a9e
Accent / Energy
Light Magenta
#d670c4
Highlight
Pale Blue
#b8ded9
Lab Clarity
Mid Blue
#8bc8c2
Supporting
Off-White
#faf5f9
Background
Favicon
Favicon
Simplified mark on deep plum background. Works at 16×16 and 32×32. Applied automatically via SVG favicon.
Presentation
PowerPoint Deck Template
A branded 5-slide HTML template (Title, Section Divider, Content, Data/Chart, Closing CTA).
Open in your browser and use File → Print → Save as PDF for a crisp PDF deck.
Copy the HTML block below and paste it into your email client's signature editor (HTML mode required).
Gmail: Settings → See all settings → Signature → Insert HTML.
Note: Update robert@natureprotects.com to your actual email address. SVG favicons display correctly in modern email clients (Gmail, Apple Mail, Outlook 365).
Asset Files
All Brand Assets
All logo files are infinitely scalable SVG. Suitable for digital and print at any size.
